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Reporter lauds Mont Source Unique Shave Solution:
"It's true - the closest shave I've ever had."
The October special mens' edition of London's ES magazine features Evening Standard
reporter Nick Curtis' account of his first encounter with Mont Source's Unique
Shave Solution, at Adams, the Mayfair "top-notch gents' pamperers" which charges £20
for a sybaritic shave. What's his verdict?
Arriving with a three days' growth resembling "an Amish chin strap," the reporter
describes the "mild menthol smell and pleasant numbing effect" of the Unique Shave
Solution, and then his delight at the effect: "... I do the fingertip test. And it's
true - the closest shave I've ever had."
Asked to personally verify that test, "Various female colleagues ... coo wonderingly
as they stroke my face." Nick Curtis sums up his experience this way: "Mont Source is
by far the most soothing, gentle and refreshing shaving product I've used."
Mont Source International products are available in fine salons and great stores
worldwide. In London, look for Unique Shave Solution at Harrods, Selfridges, or Fenwick.
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Mont Source International PR Efforts Support Market Growth
Mont Source's public relations and marketing programs continue to produce enthusiastic
retailer response and widespread consumer interest in our products.
An October 2000 special men's edition of London's ES magazine will feature a highly
laudatory review of the Unique Shave Solution by Evening Standard reporter Nick
Curtis, noting his delight at 'the closest shave he has ever experienced.' British
PR efforts which enable journalists to test our Unique Shave Solution at the
upscale London salon Adams are expected to produce similarly positive pieces from
writers for GQ, The Sunday Times, Metro, Esquire, FHM, Maxim, Men's Health, Men's
Fitness, Mirror M, and various national newspaper supplements.
Mont Source will be featured in a men's grooming article for the Bride's counterpart
magazine, Groom's, and we eagerly anticipate the November issue's great
'Christmas gifts' section of Health and Fitness. Mont Source International
also has received helpful news-page coverage in trade journals; the August 26th
edition of Chemist and Druggist featured Mont Source, and we will appear soon
in Health Club Management, Pure Beauty, Pharmacy Review and the October editions
of The Diary and Esprit.
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Awards
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Mont Source International is dedicated to providing the finest in men's grooming
products, using distinctive, high-impact packaging and POP advertising which reflects
our devotion to superior quality and customer value. These efforts have been recognized
internationally in our receipt of the PACKAGE DESIGN COUNCIL INTERNATIONAL Silver Award,
the LONDON INTERNATIONAL ADVERTISING AWARD, two GOLDEN GLOBE MOBIUS AWARDS and
two CLIO AWARDS, all for outstanding Packaging Design.
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